Vimla Appadoo 'Use your power to change the world'

Lead Service Designer / DigitalBridge


The fabric of culture is shifting, now more than ever. We've been pushed to work in new ways, with new mental strain and we're learning as we go. Let's take a breather and figure out how we want this to happen, to own the process and to believe we can change the status quo to design a future we want to live in. Vimla will be talking about her Culture Design theory of change and what it means to reflect on who we are as individuals, how we work in teams and what that means for the organisations we run or find ourselves in.

About Vimla

Vimla is a design thinker, international speaker and advocate for changing the way businesses think: using technology, design and culture to align profit and purpose. With Culture Design and community building as a driving force, Vimla forged Experience Matters, a design-thinking consultancy with clients including the NHS, Northern Collective: Women in Public Space, and SheSaysMCR.

Vimla works across large scale organisations, small businesses and scaling startups, bridging the gap between the public and private sector. She travels the world representing the UK on tech missions and has been featured in The Times on Sunday, BBC Breakfast and Sky News. Vim is a multiple award winner, with a spot on the Northern Power Women Awards Future List, Digital Leaders Young Leader of the Year, WeAreTheCity Rising Star and on the Top 100 Asians in UK Tech list.

Currently, Vim is on a mission to change interior design as Lead Service Designer at DigitalBridge, whilst powerlifting, writing her new book on Culture Design, rapping along to 90’s hip hop and drinking all the tea in coffee shops.

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